Not all action figures are created equal. Most plastic poseables are mere pop-culture trinkets, but Hong Kong vinyl is pop art - with its own attitude, history, and now, magazine. Hi Fructose Toysploitation celebrates toys and what it's like to play with them. The premiere issue, due in May, pays tribute to monster melees and showcases the Friends With You line, an odd collection of plushy creatures. Sure, other rags - Super7, PlayTime, TM - take toys as their topic, but Hi Fructose really gets into the culture behind the dolls. The first cover (shown) features founder Attaboy's Axtrx. "It's worth a million Zingers, that picture," Attaboy says. "It sums up the feel of the mag nicely - it's the combination of plastic and bad nutrition."
- Daniel Terdiman
Hi Fructose Toysploitation
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The Hitchhiker's Guide to The Hitchhiker's Guide
92 Pages of Shameless Toysploitation